What is that one thing that you look up to when you need to check the day and date? The answer to this is a calendar, without a doubt. Be it a desk, or a wall calendar, it is the first thing we all want to check when fixing an appointment, or getting to know the list of holidays.
But did you know – Calendars play a vital role in strengthening your brand power!
Surprised? Yes, that’s true! Getting customised calendars printed for your company makes a great impact on your clients. Want to know how?
Read on as we explain some of the different ways in which calendars act as the perfect marketing tool all year around.
1. Lends Meaning to your Brand
Researchers have proven that the average time a person looks at a calendar is 12 times a day. Which means that, to gift a calendar to your client is a thoughtful gesture. Your clients feel important and honoured to receive such a gift item at the end of the year. The calendar is not just another “advertisement” for your brand, but it acts as a reference point for your client, which can be viewed countlessly.
2. Endorses your brand
What is the first thing that gets highly-noticed when someone looks at your company’s calendar? Without a doubt – the answer is your “Brand Name”. When your clients display your calendar, it acts as a token of loyalty towards your brand. Thus, recommending your brand to others.
3. Demonstrates your brand’s Relevancy
Getting calendars professionally designed and printed from the best printing company in Kolkata enhances its visual appeal and makes the brand relevant throughout the year. The message that you want to share is conveyed to your clients, thus, strengthening your brand power.
4. Adds Value to your Brand
When compared to other advertising channels, gifting a calendar to your client serves as one of the best alternatives for advertising 24X7X365. Hence, maximizes your investment on advertising for the entire year.
5. Reveals your Brand’s Personality
Did you know, your calendar can actually reveal your brand’s personality! A calendar represents your brand’s face and becomes familiar with your client. This, in turn, results in an increase in returning customers. As clients are more likely to buy products from their regular vendors, then searching for a new one.
Have you planned for your 2017 calendar? Or, are you deciding on the concept that you would like your calendar to represent? If yes, then you are at the right place. Anderson Printing House specializes in calendar printing in Kolkata. Starting from the conceptualization to perfect execution of the design and final printing, Anderson offers a one-stop solution.
For further information regarding the printing of calendars, leave us a comment and we will get back to you at the earliest.